SEO FoundationsFebruary 8, 20266 min read

Internal Linking for New Sites: A Simple System

A lightweight internal-linking system that helps new sites get indexed faster and builds topical authority.

Internal links are one of the fastest levers you control. A simple system can speed up indexing and concentrate authority where it matters.

Why Internal Links Matter

  • Help crawlers discover new pages
  • Distribute authority across your site
  • Improve user navigation and time on site

The Hub and Spoke Model

Create a single hub page for each core topic, then link all supporting posts back to the hub.

Anchor Text Rules

  • Use descriptive anchors, not generic text
  • Mix exact and partial matches
  • Keep anchors short and natural

Weekly Linking Routine

  • Every new post links to its hub
  • Update 2 older posts to link to the new one
  • Add a sidebar or footer link for top pages

Find internal link gaps in minutes.

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